Marketing Strategy Archives - Page 4 of 4

I'm Consistently posting good content on instagram, but how do I grow my following?"

Tip Tuesday – June 1st

June 1, 2021August 3, 2021desertcreativegroup

In this Tip Tuesday, we cover the importance of keyword research, growing your following on Instagram, using Keysearch to find keyword information, and reassessing your narrative....

Tip Tuesday – May 25th

May 25, 2021July 30, 2021desertcreativegroup

In this Tip Tuesday, we cover Google Analytics, Facebook and Instagram campaigns, using Airtable for marketing, and buyer personas....

Marketing For Small Business: What Is a Customer Journey?

March 25, 2021May 22, 2021desertcreativegroup

How the Next Google Algorithm May Affect Your Customer Journey: The first step in creating a Strategic Marketing Plan is to understand your customer journey. The customer journey drives the Strategic Marketing Plan by educating your audiences on who you are, targeting new sales leads, fostering current relationships, as well as driving conversion and...

Marketing for Small Business: What is a Marketing Strategy?

February 26, 2021May 21, 2021desertcreativegroup

In this post, we'll explore how small businesses can develop a marketing strategy to organize their marketing tools including social media....

Getting The Most Out of Your Social Media

August 8, 2019May 21, 2021desertcreativegroup

Social media can be a real beast to take on, but in today's world is completely necessary. Whichever platform(s) your business is on - here are 3 things to keep in mind to get the most out of your social media marketing....

Importance of a Logo: PT 2

February 5, 2019May 21, 2021desertcreativegroup

This is part two of our series about the importance of a great logo, and how a local business, Yellow Brick Café, went through the process of creating a logo they love and carrying the same principles throughout the rest of their branding in wonderful ways....