In today's competitive marketplace, having a strong brand personality is essential for your business's success....
Continue readingWhy Hire a Marketing Agency?
Why Hire a Marketing Agency? Marketing is an investment that can help a business grow and flourish by attracting new customers and retaining current ones, overall increasing profits. With marketing being more important now than ever before, sometimes it can feel difficult and overwhelming. A marketing agency can help you and your business with...
Continue readingWhat Is The Difference Between Micro Influencers And Other Influencers On Social Media?
Many marketers focus the conversation on Mega vs. Micro influencers, but the truth is it’s much more complicated. In actuality there is a spectrum of influencers that will vary in content, reach and relevance that business owners should scrutinize before spending money on this type of advertising. ...
Continue readingShould I Promote My Business On TikTok?
There are many platforms to choose from when it comes to marketing your business, but unless you have unlimited funds, it pays to focus your money on those with the highest probability for return. TikTok has an impressive 1 billion active users every month....
Continue readingShould I Consider Influencer Marketing For My Product?
Influencer marketing can improve the credibility of your brand and result in a significant increase in demand for your product or service. It can also be a great way to connect with a specific audience. However, influencer marketing can also actually be a bit complex. Here are a few tips to make sure your...
Continue readingIs It Time To Expand Your Small Business?
As a business owner, it’s difficult to time expansions perfectly in order to seize opportunities while wisely investing your hard-earned capital. From hiring new employees to establishing secondary locations and new product lines, it’s a risky game of not only trial and error but also a detailed process of assessing the relevant market and...
Continue readingIs Content Marketing the Answer?
In a time when many feel overwhelmed with information creating more content may seem counterintuitive. Why add to the madness? ...
Continue readingNew Startup Incubator and Entrepreneur Training Center to Launch in Downtown Twin Falls
New Startup Incubator and Entrepreneur Training Center to Launch in Downtown Twin Falls Twin Falls, Idaho – Local Twin Falls business, Desert Creative Group, and the South Central Small Business Development Center (SBDC) Office have joined forces to develop resources further and create a community for entrepreneurs that are in the early stages of...
Continue readingIs Blogging Right For Your Business?
Is blogging right for your business? In short, blogging is one of the best ways to increase your Search Engine Optimization (SEO) and boost sales for your business organically....
Continue readingAsk an Expert: What is a Chat Bot and Could One Help My Business?
Chatbots are becoming more and more prevalent, but for those of us not yet familiar, what is a chat bot, and could one help my business?...
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