The Importance of Planning Your Social Media Content

The Importance of Planning Your Social Media Content

The Importance of Planning Your Social Media Content Social media is one of the easiest ways for a business to market themselves, it is a great way to reach out to your customers, gain insights, and grow your brand. Just like with any other marketing tool, it should be strategically used. Planning out your...

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Ask an expert: What's the difference between Marketing Campaigns and Advertising Campaigns?

What’s the Difference Between Marketing Campaigns and Advertising Campaigns?

What’s the Difference Between Marketing Campaigns and Advertising Campaigns? Both marketing campaigns and advertising campaigns can be beneficial in helping you grow your brand, however, they are composed of different elements. Understanding the differences will help you know when to utilize the right one to maximize your desired results. Let’s look at the characteristics...

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For B2B Marketing, What Are The Top Ways to Market Yourself & Your Products/Services?

For B2B Marketing, What Are The Top Ways to Market Yourself & Your Products/Services?

For B2B Marketing, What Are The Top Ways to Market Yourself & Your Products/Services? Business to Business marketing involves talking to your prospective customer a little differently. Since they’re professionals looking to another professional to help increase revenue (always the ultimate goal at the end of the day) they’re needing you to 1st solve...

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