Display ads and pay-per-click ads are often talked about like they're the same thing, but to the core, they serve different purposes. So what is the difference and which is the right choice for your advertising strategy?...
Continue readingAsk an Expert: What Are Retargeting Ads?
Remember that time you were shopping online and closed the tab before checking out, only to see an ad for that same company on your Facebook later that day? That’s the power of retargeting ads! ...
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