Video Marketing – 5 Tips on How to Use Video For Your Business to Capture New Customers Why Should You Use Video For Your Marketing? More than 55% of shoppers use online video while shopping in-store 66% of consumers say they prefer watching a video than reading about a product 54% of consumers want...
Continue readingTip Tuesday – June 22nd
In this Tip Tuesday, we cover utilizing videos in your marketing, the difference between a landing page and your website, and using Hotjar for website analytics....
Continue readingTip Tuesday – June 15th
In this Tip Tuesday, we cover the top ways to market yourself and your products/services, improving the performance of your campaigns, and using Later to plan and schedule social media posts. ...
Continue readingTip Tuesday – June 8th
In this Tip Tuesday, we cover diversity in your business, content and frequency in posting, and using World Time Buddy to schedule meetings and webinars....
Continue readingTip Tuesday – June 1st
In this Tip Tuesday, we cover the importance of keyword research, growing your following on Instagram, using Keysearch to find keyword information, and reassessing your narrative....
Continue readingTip Tuesday – May 25th
In this Tip Tuesday, we cover Google Analytics, Facebook and Instagram campaigns, using Airtable for marketing, and buyer personas....
Continue readingMarketing For Small Business: Putting Your Content into Action
Content marketing drives customer acquisition and retention by sharing high-quality, relevant, and personalized content to a specified audience. What does your content strategy look like?...
Continue readingMarketing For Small Business: What Is a Customer Journey?
How the Next Google Algorithm May Affect Your Customer Journey: The first step in creating a Strategic Marketing Plan is to understand your customer journey. The customer journey drives the Strategic Marketing Plan by educating your audiences on who you are, targeting new sales leads, fostering current relationships, as well as driving conversion and...
Continue readingTourism Marketing: Introducing Imaginative Destinations!
Introducing Imaginative Destinations – A Complete Tourism Marketing Solution We’ve expanded our tourism marketing partnerships (and continue to do so) to give a full-service, specialized marketing solution to the tourism, travel, adventure, and hospitality market under one contract! We’ve recently launched a new microsite, Imaginative Destinations, to house everything for tourism. Check it out...
Continue readingMarketing for Small Business: What is a Marketing Strategy?
In this post, we'll explore how small businesses can develop a marketing strategy to organize their marketing tools including social media....
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