Here are some similar articles to reference: Mail Chimp - What Is an Email Sequence? Best Practices and Examples Smart Lead AI - 5 Winning Email Sequence Examples You Can Use In the digital marketing world, it is crucial to stay connected with your audience at the right time, with the perfect message. This...
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If you own a business and have never attended or participated in a trade show or conference relevant to your industry or market region, it’s time to change that! There are many reasons to attend—and many ways to get involved. Trade shows and conferences offer a broader perspective on your marketplace, competitors, and potential...
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Want to Use AI to Design Your Logo? Here’s What You Need to Know AI logo generators, brand kits, and chatbot-driven copywriting tools are everywhere right now. With just a few prompts, you can get a polished logo and tagline in minutes. But here’s what most businesses don’t realize: Your logo is not your...
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Is Influencer marketing the same as UGC (User Generated Content)? Although influencers and UGC creators can sometimes overlap, they’re generally considered two distinct categories in social media marketing—and understanding the difference can help you make smarter decisions for your brand. Influencers are individuals who’ve built a dedicated, engaged following—people who actively look to them...
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How to Write a Helpful “Listicle" Blog Post In today’s fast-paced world, readers want information that’s quick, digestible, and easy to skim—this is where listicles shine. Whether it’s “5 Productivity Hacks You Need to Try” or “10 Must-Read Books for Entrepreneurs,” list-based posts make complex topics more accessible. Listicles aren’t just easy to read—they...
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How-to blog posts are a staple for any content creator aiming to educate, inform, and provide actionable value. These post types guide the readers through a process, offering step-by-step instructions to help them solve problems, learn new skills, or accomplish tasks. Whether you’re teaching readers how to start a blog, bake the perfect cake,...
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When we meet with new clients, one of the first topics that typically comes up is SEO. Search Engine Optimization is still a very hot marketing topic, but it’s not necessarily where a digital marketing strategy should begin. While SEO is certainly important to consider and address, it is vital to first assess if...
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In today's competitive marketplace, having a strong brand personality is essential for your business's success....
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Curious about CRMs for your small business? Dive into our guide to uncover the truth, explore benefits, and discover Desert Creative Group's tailored CRM solution, Pexo Core....
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The Importance of Planning Your Social Media Content Social media is one of the easiest ways for a business to market themselves, it is a great way to reach out to your customers, gain insights, and grow your brand. Just like with any other marketing tool, it should be strategically used. Planning out your...
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