desertcreativegroup, Author at Desert Creative Group

Is It Time To Expand Your Small Business?

August 3, 2023August 3, 2023desertcreativegroup

As a business owner, it’s difficult to time expansions perfectly in order to seize opportunities while wisely investing your hard-earned capital. From hiring new employees to establishing secondary locations and new product lines, it’s a risky game of not only trial and error but also a detailed process of assessing the relevant market and...

Is Content Marketing the Answer?

July 31, 2023July 31, 2023desertcreativegroup

In a time when many feel overwhelmed with information creating more content may seem counterintuitive. Why add to the madness? ...

Desert Creative Group Founder, Janeale Dean, Awarded 2023 Woman-Owned Small Business Person Of The Year By The SBA Boise District

March 29, 2023March 31, 2023desertcreativegroup

Desert Creative Group Founder, Janeale Dean, Awarded “2023 Woman-Owned Small Business Person of the Year” by The U.S. Small Business Administration’s Boise, Idaho District. Twin Falls, Idaho– With the nomination from Susie Rios, the Executive Director of Programs for the Idaho Women’s Business Center, The United States Small Business Administration (SBA) has awarded Janeale...

New Startup Incubator and Entrepreneur Training Center to Launch in Downtown Twin Falls

December 20, 2022March 29, 2023desertcreativegroup

New Startup Incubator and Entrepreneur Training Center to Launch in Downtown Twin Falls Twin Falls, Idaho – Local Twin Falls business, Desert Creative Group, and the South Central Small Business Development Center (SBDC) Office have joined forces to develop resources further and create a community for entrepreneurs that are in the early stages of...

Is Blogging Right For Your Business?

September 20, 2022September 20, 2022desertcreativegroup

Is blogging right for your business? In short, blogging is one of the best ways to increase your Search Engine Optimization (SEO) and boost sales for your business organically....

Ask an Expert: What is a Chat Bot and Could One Help My Business?

August 23, 2022August 23, 2022desertcreativegroup

Chatbots are becoming more and more prevalent, but for those of us not yet familiar, what is a chat bot, and could one help my business?...

Tip Tuesday Ask An Expert "What is the difference between display ads and pay-per-click ads?" by Desert Creative Group

Ask an Expert: What’s the Difference Between Display Ads and Pay-Per-Click Ads?

May 31, 2022May 31, 2022desertcreativegroup

Display ads and pay-per-click ads are often talked about like they're the same thing, but to the core, they serve different purposes. So what is the difference and which is the right choice for your advertising strategy?...

Have you Been Considering a Rebrand?

April 26, 2022April 26, 2022desertcreativegroup

It’s inevitable… one day in the future, the beautiful logo, website, marketing materials and packaging you created when you started your business, the branding system you loved so much when you laid eyes on it all, will begin to feel stale and tired. What changed? As time passes, so do our preferences. Humans crave...